Bollywood Publicity 54 posts

According to industry surveys, more than 94 per cent of professionals tied to Bollywood are out of work or scraping by on erratic projects. It is a number that rattles the surface glamour and forces a hard look at what truly buys security…

A midnight scandal. A trending hashtag. A career on the brink. This is not just another story about a celebrity in crisis. This is the frontline of a war that is reshaping Bollywood PR forever. The trigger is clear. Old power is…

Aamir Khan’s journey offers seven clear no-nonsense PR lessons that put money front and centre and quietly radiate success, confidence, power and appeal. Each one is a proven move that blends commercial sense with strategic discipline and…

Let’s get one thing straight. If you think just uploading your AI music to YouTube or Spotify will get you noticed, then you’ve already lost the game. There are hundreds of thousands of creators out there doing exactly that. Most will…

Let’s cut the fluff. You want to become an actor in India? You want to break into Bollywood, dominate screens, and have people screaming your name? Then stop thinking like a hobbyist and start operating like a professional. Success in this…

In today’s Bollywood, fame is no longer measured in box office figures or audience impact—it’s often reduced to likes, shares, and follower counts. Actors, once wrapped in mystique and allure, now compete in the noisy arena of social media,…

Success doesn’t just happen. It’s engineered, curated and amplified. Especially in Bollywood, where talent gets your foot in the door, but perception decides how long you stay in the room. And when you look at Deepika Padukone, Alia Bhatt…

In Bollywood, talent is the entry ticket. But staying in the game? That takes something more. Something sharper. Something smarter. That something is strategic PR. If you're not already paying attention to it, you're leaving your career to…

In a thought-provoking panel discussion on ET Now Swadesh, Bollywood’s leading PR expert Dale Bhagwagar offered a compelling new perspective on the growing debate around overtime in the entertainment industry. Weighing in on other industry…

In today’s Bollywood, stardom isn’t simply built on talent or box-office success. It’s constructed with precision — not just behind the scenes of a film set, but in the strategy rooms of Mumbai’s top public relations agencies. Gone are the…