‘BOGO’ bogs Bollywood

In Bollywood, where fortunes can be made or shattered by a film's opening weekend, a misguided obsession has taken hold – the buy-one-get-one (BOGO) ticket frenzy. What was once a rare promotional gimmick has spiraled into an unhealthy…

Build Your Brand like a Boss

Alright, let's talk about the real deal in the art world – the gnawing fear that your brilliance might go unnoticed before you kick the bucket. We get it, and it's a legit concern. But fear not, my fellow artists, because there's a…

10 Tips for Bollywood Publicists

Segment Your Contacts: Organize your Bollywood contacts into specific segments based on their roles, such as actors, producers, directors, or publicists. This allows for more targeted and personalized outreach. Utilize CRM Tools:…

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