Bollywood's public relations professionals are at a pivotal juncture, facing a myriad of challenges that could shape the future of the industry. As the media environment evolves, PR experts must adapt to maintain their relevance and…

The music launch of 'Legacy,' a collaborative masterpiece by legendary singer Anup Jalota and his protégé Sumeet Tappoo, turned out to be one of the most remarkable events of 2024. Held at the opulent JW Marriott in Juhu, the event was…

Salman Khan and Sanjay Dutt, two of Bollywood's most popular yet controversial actors, have left an indelible mark on Indian cinema. As we examine their careers and personal lives, it's worth considering how history might judge these…

The world of Bollywood public relations is undergoing significant changes, bringing both challenges and opportunities to the forefront. As the industry shifts toward an increasingly digital future, Bollywood PR agencies in Mumbai find…

In recent years, we’ve seen an increasing exchange between Hollywood and Bollywood, the two largest film industries globally. They’re collaborating on projects, sharing talent, and influencing each other in ways that seemed impossible just…

In the dynamic world of Bollywood, where stars once shone brightly atop the industry's hierarchy, a seismic shift is underway. According to Dale Bhagwagar, Bollywood's only PR guru, the era of traditional superstars is drawing to a close.…

In Bollywood, where fortunes can be made or shattered by a film's opening weekend, a misguided obsession has taken hold – the buy-one-get-one (BOGO) ticket frenzy. What was once a rare promotional gimmick has spiraled into an unhealthy…

Alright, let's talk about the real deal in the art world – the gnawing fear that your brilliance might go unnoticed before you kick the bucket. We get it, and it's a legit concern. But fear not, my fellow artists, because there's a…

Segment Your Contacts: Organize your Bollywood contacts into specific segments based on their roles, such as actors, producers, directors, or publicists. This allows for more targeted and personalized outreach. Utilize CRM Tools:…

Table of contents Most people seek quick fixes. Most people think short-term. Most people get easily distracted. Most people are too busy to think big. Most people spend, but don't invest in themselves. Most people won't become stars.…