‘BOGO’ bogs Bollywood

In Bollywood, where fortunes can be made or shattered by a film's opening weekend, a misguided obsession has taken hold – the buy-one-get-one (BOGO) ticket frenzy. What was once a rare promotional gimmick has spiraled into an unhealthy…

Build Your Brand like a Boss

Alright, let's talk about the real deal in the art world – the gnawing fear that your brilliance might go unnoticed before you kick the bucket. We get it, and it's a legit concern. But fear not, my fellow artists, because there's a…

10 Tips for Bollywood Publicists

Segment Your Contacts: Organize your Bollywood contacts into specific segments based on their roles, such as actors, producers, directors, or publicists. This allows for more targeted and personalized outreach. Utilize CRM Tools:…

Top PR terms and terminology in Bollywood PR

Public relations (PR) in the Bollywood industry involves a unique set of terms and terminology that reflect the specific challenges and dynamics of the Indian film industry. Here are some top PR terms and concepts from a Bollywood PR point…

Which are the best PR teams in Bollywood?

The PR teams of top Bollywood PR agencies such as Dale Bhagwagar Media Group, Hype PR, Parull Gossain Publicists Inc, Raindrop Media, Spice PR and Universal Communications are considered to be the best. All of these Mumbai-based…

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